Wheatley Complete
Publicity Package - $2,500.00 setup
This is a full-scale 5 month marketing package that’s sure to get you
noticed nationally.
We organize the campaign for the first 5 months of the book. If you need a
basic website and blog, this is the package for you! The
team will establish the foundation and create all the promotional material
before publication. The actual promotion will start 60-90 days before the book hits
the shelves and continue for 3 months after the product release. We will continue to offer follow up with email support for90
days after the campaign ends. The author can kick up their heels and
meet their readers with ease. Coaching sessions with Ella D. Curry are included
in the package.
This package
increases your:
• Product visibility
• Brand appreciation
• Search engine rankings
• Status as a top-selling author
• Time spent creating vs. posting
• Integration platform bridging your social marketing sites
Publicity
Plan: 8 Point Online Publicity Junket
This part of the tour will introduce you to the media and readers in the 8
steps listed below. Something will be posted on social media every week for the
entire campaign.
1. Email Marketing— includes Eblasts, Book Excerpts and Interview
Syndication
2. Blogging— including Podcasting, Video Blogging & Micro-Blogging
3. Social Media Networking— socializing on YouTube, Twitter, Facebook,
IG and Linkedin
4. Forum Building— syndicating Articles and Opening Conversations
5. Online Advertising— with Major Literary Service Providers
6. Online PR— pitching to Bookclubs; utilizing HARO and Media Advisories
7. Internet Book Tour and Radio Tour
8. EDC Creations Literary Trunk Shows
Direct Email Marketing
Eblasts, video and audio postcards, digital events listings, banners and written
interviews will be broadcast to EDC Creations database of readers, more than
165,000. Your book will showcased to the Sankofa Literary Society which now
includes 2 RSS feed newsletters, 4 popular social networks, a syndication blog
system reaching potentially millions per month and 9 establish bookclubs that
only read the SLS featured titles!
Database Management
With the creation of an email newsletter or a fanpage, we can capture the
contact information of your fans and readers. It is essential to have a database
to share your important up dates with in a timely manner. We help the author
establish a online and offline means of staying connected to the readers and
literary service providers. Coaching is provided on how to utilize technology on
gather readers and newsletter subscribers. We create the mini-ebooks, contests
or bonuses that generate a dynamic database.
EDC Creations Literary
Trunk Shows
The tour also includes a spot in the EDC Creations literary trunk shows, where
the book will be introduced to bookclubs and readers across the US at private
meet and greet mixers. Ella D. Curry, president of EDC Creations travel to at least
20 events each year. During her speaking engagements or bookclub meetings,
she showcases the client's books, videos and promotional material. Your
book is part of this trunk show.
Broadcast Services and
Setup:
• My Book is Coming Soon E-blast to 165, 000 subscribers
• My Book is Available Now E-blast to 165, 000 subscribers
• 1- Full Page display in Digital Black Pearls Magazine
• Unlimited Book Coaching With Phone Support
• 5- Page Basic Wordpress Website with Blog
• Authors Online Media Center
• Full Level Up Crown
Holder Package
• Q&A Interview Displayed on 50 High Traffic Sites
• First Chapter Promotion to 50 Social Media Sites or Discussion Boards
• Podcast Book Presentations for Bookstores and Book Clubs
• Webinar or Digital Course Creation and Syndication
• BAN Radio Virtual Book Release Party
• Bookclub Advance Reader's Copy/Galley mailing (15)
• Book Club Contest Promotion and Webcast (pre-publication; book discussion)
• Book Display on EDC Creations Front Page Billboard Slideshow
• Book included in EDC Creations traveling book show- 4 months
• Pre-made Book Video Syndication
• Books Sold in Both EDC Creations Online Bookstores
• Facebook Fanpage Updated with Promotional Material
• Facebook Chat Showcase and Event eblast
• Featured author on Black
Pearls Magazine Facebook profile
• Featured author in Black
Pearls Magazine Newsletter
• Featured author in BAN
Radio Show Newsletter
• Weekly Twitter Announcement of your book; linked to your site
The retainer services have a two month minimum in
order to establish a strong foundation for each author and for the house. On
this page, you will find the various programs and services that we have put
together to help you create a buzz and ultimately generate demand for your book
or business. The base price for setting up the program is listed. The monthly
retainer fees, to keep the program going, will be negotiated. The retainer fee
is based on the level of continued service by EDC Creations, starting at
$600.00 per month after the initial contract expires.
Our
comprehensive book publicity campaigns include some or all of the listed
available services, depending on your needs, book genre, target audience, and
scope of the project. If the author already has an item in place, we will
enhance that item, not replace it. This package does not include website
updates. There is a non-refundable 50% deposit required at signing.
EDC Creations Payment Center
Please enter the amount of payment and send the payment. A representative will
contact you in 24 hours.
If you would like to send payments by mail, we only accept cashier's
checks. No personal checks accepted for services. All personal checks
will be returned. Make all checks payable to Ella D. Curry. When sending checks,
provide all personal contact information in the coverletter.
Note:
A representative will email you at the PayPal address that you made the
payment from with further instructions. If this PayPal address is not your
main email address, make sure you check out that account for our message.
Service will begin after the transaction are completed and all checks cleared.
Thank you for contacting us to help you promote your book or business to new
levels.
No refunds after the services start. All deposits are non-refundable.
More EDC Creations
Retainer Based Services
Do you feel
overwhelmed? Do you feel as if you are being left behind? Want to get more
publicity for your book, publishing house, small business, online radio show,
etc.? Let's us do the foot work and you focus on the creative side of
publishing! You are not alone.
EDC Creations offers complete marketing assistance. No business is too small or
too large to benefit from partnering with us. Hiring a public relations firm for
your book is the right thing to do! You need to have a professional who can
create the right professional image for you and your book.
We work on your
media kit, building your brand, increasing your territory, submitting press
releases and articles, connecting you with the "go to people",
creating speaking events for you, and everything else required to get you the
publicity you deserve. We work on monthly retainer or by established project
contracts.
Digital and social media have fundamentally changed how we do
business and work with our target consumers, in the 21st century. Don't get left
behind by not seeking professional help. We are here for you, committing to
unparalleled service for each client. We are stakeholders in your future too!
Full-Service
Publicity Campaigns
Our full-service
publicity campaigns incorporate traditional and Internet media contacts at
the local, regional and national levels. Our publicity campaigns typically range
from two to six months. However, we have the ability to tailor our campaigns to
each author or publishers’ unique requirements. The campaign timeline
recommended for each book depends on our analysis of the author’s credentials
and media potential of the book’s message.
EDC
Creations will review and implement a personalized, social media cross-marketing
strategy, that includes email database campaigns, branding enforcement,
increasing revenue stream opportunities, and the creation of online blog tours
and e-newsletter campaigns.
Listed below are our retainer based campaigns. Explore them all to find the
best fit:
Flatrate Packages | Langston
- 1,800.00 | Wheatley -
2,800.00 | Zora - 5,500.00
Campaign Management
An online book marketing and PR campaign requires a high level of dedication on
the part of the author. Establishing quality communication with the PR team,
that ultimately reflects your unique voice, will be essential. Our communication
skills, combined with our loyal partnerships, are the tools that will build
massive followings and long-term relationships for our clients and their
readers.
A variety of
cutting-edge strategies will be used daily to continuously build a strong brand,
pinpoint your target audience and to connect you with people interested in your
message. These activities are focused on building a loyal following of people
who will purchase your book and tell others to do the same. Every book we work with is unique, it has it's own voice and
message, so every book deserves a unique campaign. Please email
us at: elladcurry@edc-creations.com.
We welcome your business!
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